Tuesday, September 16, 2008

Failing? Build bridges, not walls.

Sorry about the delay, folks. Unfortunately, I got back home later than expected. Thank you, American Airlines...

But the situation did remind me of one problem that many folks on eHarmony face.

Just as the pressures of the marketplace are causing stress on American Airlines, many folks on eHarmony feel the pressure to come up with the "right" profile.

And, in the pressure, they forget one vital thing.

They forget to look at things from the other person's perspective.

As a result, they let their anger and desperation seep into their profiles.

They forget what makes them unique and worthwhile. And they don't build profiles that actually help the other person get to know them better.

And, on the date? On the times when they're lucky enough to get one, they become sessions of "What do I need to do to get to the good parts", and "do you meet my needs?", instead of getting the opportunity to know someone a little better.

And when things don't work? They blame someone that could have been an ally in their search for "the one". If they had only given them a chance.

Remember folks. This process is about making friends.

Give 'em a chance.

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